Infusionsoft (now called Keap Max) has been the “gold standard” of marketing automation for years. Competitors like HubSpot, Marketo and ActiveCampaign have made big strides in their offerings. But Infusionsoft still has the largest subscriber base and most sophisticated capabilities for small- and mid-sized businesses. Here at FunnelProfit we get great results with Infusionsoft marketing automation … Read more
Consulting is a high-touch, authority-based business dependent on trust. Whether your firm offers advisory, implementation or training services, how you market to your clients and potential clients is critical. In this post we describe three Infusionsoft campaigns for consulting firms that engage and help convert prospects into long-term clients. We have implemented these campaigns successfully with … Read more
Infusionsoft (now Keap Max) is a gold standard in marketing automation for small and mid-size businesses. However, people still wonder why they should consider Infusionsoft versus an email autoresponder like Mailchimp. To help answer that question, let’s compare Infusionsoft vs. MailChimp for marketing automation. Mailchimp – Easy Peasy (But Limited Functionality) Many small businesses use MailChimp because they can get what … Read more
This FriendBuy review is meant to help you choose the right automated referral program software for your business. We have no affiliation with FriendBuy. We recently implemented FriendBuy into a client’s marketing workflow to create a new referral sales channel for them. FriendBuy is a third-party referral platform that’s used by prominent online businesses such as Dollar Shave Club and BirchBox. FriendBuy Stripe Integration One of the … Read more
This is Part 4 in a 5-part series describing an effective LinkedIn strategy for selling high value products and services. Part 4: LinkedIn Automation LinkedIn Automation is an important part of this LinkedIn strategy. You can use a small Google Chrome extension which instructs your LinkedIn profile to do specific actions. Or you can invest in a third-party service that connects … Read more