Privacy Policy

Last updated December 29, 2021.

We take your privacy seriously. This Privacy Policy describes how FunnelProfit may use your data as you browse and interact with our website.

Terms of Service

1. Terms

By accessing this web site, you are agreeing to be bound by these web site Terms and Conditions of Use, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this web site are protected by applicable copyright and trade mark law.

2. Use License

Permission is granted to temporarily download one copy of the materials (information or software) on the web site for personal, non-commercial transitory viewing only. This is the grant of a license, not a transfer of title, and under this license you may not:

  1. modify or copy the materials;
  2. use the materials for any commercial purpose, or for any public display (commercial or non-commercial);
  3. attempt to decompile or reverse engineer any software contained on the web site;
  4. remove any copyright or other proprietary notations from the materials; or
  5. transfer the materials to another person or “mirror” the materials on any other server.

This license shall automatically terminate if you violate any of these restrictions and may be terminated by FunnelProfit at any time. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession whether in electronic or printed format.

3. Disclaimer

The materials on the web site are provided “as is”. FunnelProfit makes no warranties, expressed or implied, and hereby disclaims and negates all other warranties, including without limitation, implied warranties or conditions of merchantability, fitness for a particular purpose, or non-infringement of intellectual property or other violation of rights. Further, FunnelProfit does not warrant or make any representations concerning the accuracy, likely results, or reliability of the use of the materials on its web site or otherwise relating to such materials or on any sites linked to this site.

Images on this blog are copyright to FunnelProfit or its respectful owners. If there is an image appearing on this blog that belongs to you and do not wish for it appear on this site, please contact us with a link to said image and it will be promptly removed.

4. Limitations

In no event shall FunnelProfit or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption,) arising out of the use or inability to use the materials on the website, even if FunnelProfit or a FunnelProfit authorized representative has been notified orally or in writing of the possibility of such damage. Because some jurisdictions do not allow limitations on implied warranties, or limitations of liability for consequential or incidental damages, these limitations may not apply to you.

5. Revisions and Errata

The materials appearing on the web site could include technical, typographical, or photographic errors. FunnelProfit does not warrant that any of the materials on its web site are accurate, complete, or current. FunnelProfit may make changes to the materials contained on its web site at any time without notice. FunnelProfit does not, however, make any commitment to update the materials.

6. Links

FunnelProfit has not reviewed all of the sites linked to this web site and is not responsible for the contents of any such linked site. The inclusion of any link does not imply endorsement by FunnelProfit of the site. Use of any such linked web site is at the user’s own risk.

7. Site Terms of Use Modifications

FunnelProfit may revise these terms of use for its web site at any time without notice. By using this web site you are agreeing to be bound by the then current version of these Terms and Conditions of Use.

8. Governing Law

Any claim relating to the web site shall be governed by the laws of the State of California without regard to conflict of law provisions.

Information That We Collect

Our website collects and uses the following information:

Site Visit Information

Our website uses Google Analytics (GA) and potentially other tools to track user visits and activity. These tools track user visits, time on site, and other metrics. Our analytics capture the search terms you used, website you visited from, your IP address, location, device type, browser type, and other non-personal identifying factors.  We utilize these analytics to optimize our site for search and visitor engagement. None of this data allows us to personally identify you, unless you submit your own identifying information through a web form. We do not utilize your IP address to personally identify you, however it is possible that third party services we use may have that capability.

Disabling cookies on your internet browser will stop GA from tracking any part of your visit to pages within this website.

Cookies, Web Beacons and Pixels

We use “cookies” and “pixels” on this site.  These are pieces of data stored on a site visitor’s hard drive to help us improve your access to our site,  identify repeat visitors to our site, and potentially display ads relevant to your web history.  For instance, when we use a cookie to identify you, you may not have to log in a password more than once, thereby saving time while on our site. Cookies and pixels can also enable us to track and target the interests of our users to enhance the experience on our site.  Pixels may enable us to run ads tailored to your interest on ad networks and social media sites.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. If you log out of your account, the login cookies will be removed.

If you edit or publish an article or post, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited.

Some of our business partners may use cookies, web beacons, or pixels on our site (for example, advertisers). These typically enables advertising platforms such as Google AdWords to serve ads to users based on their visit to and other sites on the Internet. We have no access to or control over these cookies, web beacons or pixels. The use of ad blocking software can reduce or prevent this.

You may remove cookies by clearing your browser history and including cookies in the data cleared. Pixel data may be removed in the same fashion.

We do not utilize web beacons or other software that download files to your machine. We advise the use of security software to prevent installation of these types of files.

Blog Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string.  We collect this information to help with spam detection and prevention.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here:

After approval of your comment, your profile picture may be visible to the public in the context of your comment.

Contact Forms

Contact forms may be used to collect information including your name, email address, telephone, answers to questions in the contact form, and other relevant information.  We may utilize this information to contact you for advertising purposes or to deliver digital content to you.  We do not sell, rent or lease information collected in contact forms.

We use contact forms embedded in our website. We also use contact forms from third-party providers such as Infusionsoft (Keap)Calendly and WePay. We capture and utilize this contact information to enable us to send you email communications, schedule calls with you and take payments from you. From time to time we may use other contact forms for webinars, contests, surveys and other purposes. Participation in these is voluntary.  Surveys, contests and webinars may require contact information, demographic information, or other information as a condition of your participation. Any information you provide is “opt in” and you have sole and exclusive control over whether your provide your information or not.

We only collect personally identifiable contact form information through a secure opt-in process.  Contact form data is stored in third party service provider’s databases.  We do not store contact form data on our servers.  If you have opted-in through one of our contact forms, you will have the ability to opt-out of that database using the service provider’s opt-out links.  If you wish to update or delete your data from the service provider’s database, you can visit the service provider’s website and follow their procedures as enumerated in their respective privacy policies below:

Other Information

Affiliate Programs

From time to time we may offer affiliate products on our website. Affiliate program servers may utilize cookies, javascript, web beacons or other means to track site visitor behavior and personalize the selection of products or features in the affiliate ads we run. We have have no access to or control over these cookies, scripts or web beacons used by third-party affiliate networks.

The affiliate programs we participate in may include: ClickBank, Amazon Affiliates, ShareASale, JVZoo, Warrior, Rakuten, MyCommerce, Share-It, RevenueWire, (CNET), SamCart, OptimizePress, UpViral, Maxbounty, and ShareResults. These programs may change from time to time. We urge you to review the privacy policies of these third-party affiliate programs for more detailed information on their practices and learn how to opt-out, if desired. FunnelProfit’s privacy policy does not apply to, and we cannot control the activities of, third-party affiliate programs or websites.

Embedded Media

Content on this website may include embedded media (e.g. videos, images, PDFs, articles, etc.). Embedded media from other websites behaves in a similar manner as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded media. We have no access or control over this third-party data.

Web Links

This website contains links to other sites.  We are not responsible for the content or privacy practices of websites to which our website links.  We advise you to read the privacy statements of any sites we link to which may collect personally identifiable information.

Log Files

Our website gathers data automatically and stores it in log files.  This includes IP addresses, browser type, internet service provider (ISP), referring pages, exit pages, operating system, date & time stamps, and click action data. We use this information to track user activity on the site, optimize site behavior, detect abnormalities, administer the site, and operate the site technically. We do not link this data to any personally-identifiable data collected on our site.


If you submit data to us using a contact form, we may email you using a third-party system protected by SSL and other forms of encryption. The types and configuration of cryptography may change from time to time according to our third party providers’ security standards.

If you choose to opt-in to our emails by purchasing a product or service, downloading a free offering, scheduling an appointment using an online form, or by other means, the email address that you submit to us will be forwarded to Infusionsoft (Keap) or another email provider we utilize for email marketing services. The email address you submit is be stored in our website’s database.

Your email address will remain within Infusionsoft’s (Keap) database for as long as we continue to use that service for email marketing or until you specifically request to be removed from the email list. While your email address remains within our email database, you may receive periodic emails from us. You can unsubscribe from the email list at any time using the unsubscribe links contained in emails from Infusionsoft (Keap).

Contact Lists

As part of our outbound lead generation services, we purchase and verify business contact lists, including names, job titles, companies, addresses, telephone numbers, business emails, social media profile URLs, and descriptive business information such as employee count, revenue, and SIC codes. We purchase data from a number of vendors, all of whom are located in the United States. We may combine these lists with data that we have captured from the Internet, either directly or using third party research services. We utilize these lists in our outbound telephone, voicemail, email and ad campaigns.

With Whom We Share Your Data

Visitor comments may be shared and checked through an automated spam detection service.

User visit data is captured and shared with Google Analytics (Google), Infusionsoft (Keap) and potentially other analytics platforms.

Your cookie and pixel data may be shared with website optimization services, online advertising networks, and social media sites.

Your contact form data may be shared and stored in a third-party email service provider.

Your payment data may be shared and stored with a third-party payment processor.

How Long We Retain Your Data

If you leave a website comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

If you opt-in through a contact form, your contact data may be retained in a third party email service provider’s database subject to that provider’s data retention policy.  You have the ability to opt-out of that email database using the service provider’s opt-out links.  If you wish to update or delete your data from the service provider’s database, please visit the service provider’s website and follow their procedures.

What Rights You Have Over Your Data

If you have an account on this site, or have left comments, you can request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.  To submit a request, visit our Contact Us page and submit it through the contact form.

The General Data Protection Regulation (GDPR)

The EU General Data Protection Regulation (GDPR) is designed to protect the personal data of citizens of the European Union. FunnelProfit is located in the United States and has no physical business in the European Union, United Kingdom or any other country that has adopted GDPR.  Under United States law our site does not fall under the legal jurisdiction of the GDPR and we are not required to comply with the GDPR.  As such, individuals or organizations using this website should not assume that their rights under GDPR will be recognized or enforced.

While GDPR does not apply directly to FunnelProfit, we recognize that our website visitors may reside in the European Union or countries which have adopted GDPR-like laws. Therefore we make reasonable efforts, within the boundaries set by U.S. law and our own business judgement, to approximate the general data privacy standards of GDPR in our data handling practices.

Processing of Personal Data

According to the GDPR personal data must be:

(a) processed lawfully, fairly and in a transparent manner in relation to the data subject (‘lawfulness, fairness and transparency’);

(b) collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes; further processing for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes shall, in accordance with Article 89(1), not be considered to be incompatible with the initial purposes (‘purpose limitation’);

(c) adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed (‘data minimisation’);

(d) accurate and, where necessary, kept up to date; every reasonable step must be taken to ensure that personal data that are inaccurate, having regard to the purposes for which they are processed, are erased or rectified without delay (‘accuracy’);

(e) kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) subject to implementation of the appropriate technical and organisational measures required by this Regulation in order to safeguard the rights and freedoms of the data subject (‘storage limitation’);

(f) processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures (‘integrity and confidentiality’).

Generally speaking, we process and store personal data utilizing secure third-party platforms. We protect that data by relying on third party providers’ security, and through our own internal controls and user training. Personally identifiable data is only collected and maintained for specific purposes, and access is limited to specific individuals for specific purposes. When that purpose ends, or the individual no longer requires access, then we remove access. Our processes are not intended to meet GDPR compliance, but are executed in a manner which respects data privacy and security.

Rights of the Individual Under GDPR

The individual has certain rights under the GDPR regarding their personal data:

  • The right to be informed
  • The right of access
  • The right to rectification
  • The right to erasure
  • The right to restrict processing
  • The right to data portability
  • The right to object
  • Rights in relation to automated decision making and profiling.

Under GDPR these rights must be supported by appropriate procedures that allow the required action to be done within a specified time period:

  • The right to be informed – when data is collected (if supplied by the “data subject”) or within 1 month (if not supplied by the “data subject”)
  • The right of access (1 month)
  • The right to rectification (1 month)
  • The right to erasure (without “undue delay”)
  • The right to restrict processing (without “undue delay”)
  • The right to data portability (1 month)
  • The right to object (upon “receipt of objection”)
  • Rights in relation to automated decision making and profiling (no time frame specified)

FunnelProfit is generally responsive within these time frames to data-related requests from our website visitors. Site visitors are notified immediately when we collect personal data through web forms, purchasing / payment processes, webinars, etc. If you wish to opt out or delete your information, simply submit a detailed request via our Contact Us page and we generally do so within 10 business days.

Please note that we do not respond to data portability requests — these are treated as “delete my data” requests and your data will be deleted within a reasonable time after we receive your request.

Consent Under GDPR

Under GDPR explicit consent must be obtained from a “data subject” to collect and process their data. For children below the age of 16 parental consent must be obtained.

Under GDPR information about usage of personal data must be provided to “data subjects” when consent is obtained. Rights regarding their data must be explained, such as the right to withdraw consent. This information must be accessible, written in clear language and free of charge. If the personal data is not gotten directly from the “data subject” then this information must be provided within a reasonable time after the data is obtained (within 1 month).

We rely on third-party providers and tools to obtain consent to collect and process their data. Most of these providers are GDPR-compliant as they are global businesses. We do not independently review their GDPR compliance.

GDPR Data Protection Officer

A Data Protection Officer (DPO) is required under the GDPR under certain defined circumstances. FunnelProfit does not meet the legal criteria that requires a Data Protection Officer under the GDPR, and we do not have a Data Protection Officer.

Our Website Server

This website is hosted in a U.S. data center with 24/7/365 DDoS Security & Intrusion protection and:

  • SSL
  • Malware scanning
  • Password brute force prevention
  • A web application firewall
  • DDoS mitigation
  • Secured password and configuration methodology

We also use CloudFlare and W3 for website caching.

Updates to Our Privacy Policy

This Privacy Policy may be updated from time to time to reflect customer feedback, legal changes or business changes.  The time of latest update will be stated at the top of this Privacy Policy.   We encourage you to periodically review this Privacy Policy and familiarize yourself with its contents.