The Key Components of a Digital Marketing Funnel

The Key Components of a Digital Marketing Funnel

A Digital Marketing Funnel is an automated version of a traditional direct sales funnel.  Instead of a human sales person, a website, social media account, video, webinar or other digital media is used to generate and close sales leads. Digital Marketing Funnel...
How To Create a LinkedIn Lead Generation Funnel

How To Create a LinkedIn Lead Generation Funnel

In this article, we’re going to do two things. First, we will explain the wrong way to use LinkedIn for sales lead generation. Then we will lay out the right way to create a LinkedIn lead generation funnel that produces a flow of highly qualified leads for your...
LinkedIn Marketing: How To Become a LinkedIn Social Media Manager

LinkedIn Marketing: How To Become a LinkedIn Social Media Manager

This article teaches you how to become a LinkedIn marketing and social media manager earning between $55,000 and $85,000 per year.   *** We also highly recommend watching this free LinkedIn Workshop. *** LinkedIn is an amazing place of opportunity when it comes to...
Hiking the Mountain:  Attracting Customers with Content Marketing

Hiking the Mountain: Attracting Customers with Content Marketing

Are you at a crossroads with your content marketing and not sure which route to take? The internet is full of potential B2B customers for your business. The difficult part is, how do you find the customers who are actually interested in your product and turn them into...
9 LinkedIn Lead Generation Hacks You’ll Use

9 LinkedIn Lead Generation Hacks You’ll Use

When used properly, LinkedIn can be the most powerful selling tool in your wheelhouse. You can identify new prospects, hone in on data, and stay top of mind with both customers and potential leads.  Here are 9 LinkedIn Lead Generation hacks you can use today to...
LinkedIn Marketing Strategy: 50 Ways to Grow Your Company Page

LinkedIn Marketing Strategy: 50 Ways to Grow Your Company Page

Getting engagement on your LinkedIn company page can be one of the biggest LinkedIn marketing strategy challenges businesses face. Promoting your LinkedIn company page properly and creating engaging content that drives shares is essential. This article presents 50...
11 Ways to Use LinkedIn Automation to Grow Your Business

11 Ways to Use LinkedIn Automation to Grow Your Business

We’re all looking for ways to help expedite the growth of our business. With the rapidly changing sales landscape, we need to stay on top of our game. This is where LinkedIn automation comes in. When applied correctly, automation can be the difference between...
LinkedIn Strategy Tips – Profile Optimization to Drive Sales

LinkedIn Strategy Tips – Profile Optimization to Drive Sales

Your personal profile is the core element of an effective LinkedIn strategy.  You cannot be successful selling on LinkedIn if your profile is sub-par.  This article gives some key pointers on how to do it right… When somebody clicks on your image, byline, or...